Website Updates Using Storytelling
Let’s update your website to reflect real stories about you and your business using the science behind storytelling. Storytelling is the quickest way to build connections with others but most of us use the precious real estate on our websites to list our qualifications and spout a lot of jargony words that mean something to our industry but not to our clients.
I want to showcase you as the helpful guide and your client as the hero. In your business, you’re the Yoda to your client. It’s ok to let them be Luke Skywalker. Or maybe you’re the Professor Dumbledore to some young Harry Potter just trying to make his way in the world. The key is to engage your audience with stories they can’t stop thinking about. I’ll guide you in curating those stories (along with photos and video) that take your client on a narrative adventure with you to help them relate to your mission and ultimately feel like you’re exactly the kind of person (or perhaps you have exactly the kind of product) they want on their own journey. Telling great stories is the key to getting people to take action and creating a community around you as you move toward your personal mission.
